by Heather Hanson | Jul 28, 2021 | Email Marketing, Funnel Strategy
As a digital business owner are you using a lead magnet to build your email marketing list? If you just sighed an audible “nooooo”, you probably know you’re missing an opportunity to leverage your website or online eCommerce store to stay connected with potential...
by Heather Hanson | Jun 6, 2021 | Design, Funnel Strategy, Offer Pricing, Sales Funnels
First off, these pricing psychology tips to boost your sales page are not silver bullet solutions to making fast cash. If you’ve been doing the digital business hustle, you know how big of a lift a new offer can be. I don’t need to tell you how much brain juice, time,...
by Heather Hanson | May 14, 2021 | Digital Marketing, Funnel Strategy, Offer Pricing, Sales Funnels
Does talking money or online offer pricing send a shiver down your spine? Figuring out the online offer pricing for services, a course, or a digital product can be a nerve-wracking part of owning a business. I get it. Noodling on perfect pricing isn’t how most of us...
by Heather Hanson | May 7, 2021 | Design, Typography
Font choice can make or break a design project. The wrong font can cause confusion for your audience or put your business in an unprofessional light. So it is always great to have some free font resources in your back pocket. Like the right color palette, a font...
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