An epic overhaul of 3 brand identities, two websites, and a disjointed eCommerce web stack to bring this brilliantly fun and funky business owner’s web presence to life!
Girl UPcycled Studio
Branding, Shopify Site, and Sales Page Reboot
When I started working with Kelly, she had a brick and mortar shop, eCommerce site on Shopify, AND a Squarespace website with a blog. The goal was to refresh and streamline.
We needed to streamline her web presence and monthly fees while maintaining the functionality she needed. She also wanted a polished and updated brand presence.
We started with a brand refresh and logo design and weighed the pros and cons of different web platforms, including a potential shift to WordPress.
Ultimately, we agreed that auditing her existing Squarespace site and transferring her whole web presence to Shopify was the ideal fit for her business needs.
Give it a Scroll!
"She is always a step ahead of tasks and her communication is top-notch! So blessed to have found this talented girl that also has that artistic eye I have been searching for!"
Shortly after the full site redesign, I also worked with Kelly to optimize and update the sales page for her Creators Club monthly art membership and managed live launch marketing including social graphics, email marketing messages, and Facebook Ads.